CRM, ERM, eMarketing, AI data
all in one
Experience instant measurable ROI with the TRĒ Effect
What is the
TRĒ Effect?
It’s instant measurable ROI:
It’s instant measurable ROI:
It’s instant measurable ROI:
Thousands of new high-value contacts and relationship intelligence automatically sourced from email with 99.99% accuracy
Thousands of new high-value contacts and relationship intelligence automatically sourced from email with 99.99% accuracy
Thousands of new high-value contacts and relationship intelligence automatically sourced from email with 99.99% accuracy
Automatically cleansed and enhanced old lists
Automatically cleansed and enhanced old lists
Automatically cleansed and enhanced old lists
Automatic job change detection
Automatic job change detection
Automatic job change detection
Zero data stewards required
Zero data stewards required
Zero data stewards required
Slashed bounce rates
Slashed bounce rates
Slashed bounce rates
Same-dBoosted open and click ratesay deployment!
Same-dBoosted open and click ratesay deployment!
Same-dBoosted open and click ratesay deployment!
Built-in TRĒmail – no assembly required!
Built-in TRĒmail – no assembly required!
Built-in TRĒmail – no assembly required!
Same day deployment!
Same day deployment!
Same day deployment!
30 day free trial with your own data!
30 day free trial with your own data!
30 day free trial with your own data!
The “TRĒ Effect” is what we call the boost in our event registration beyond pre-Covid levels due to data sourced from TRĒ.
The “TRĒ Effect” is what we call the boost in our event registration beyond pre-Covid levels due to data sourced from TRĒ.
The “TRĒ Effect” is what we call the boost in our event registration beyond pre-Covid levels due to data sourced from TRĒ.
Michael C. McLean | Director of Marketing and Business Development
42 %
42 %
1.36 %
1.36 %
Bounce Rate
Bounce Rate
After TRE
After TRE
Bounce Rate
Bounce Rate
Before TRE
Before TRE
WhyTRĒ AI ?
Our client explains
Jennifer Shankleton
Chief Growth and Developement Officer
Brennan, Manna & Diamond
“I have pitched, configured, implemented, trained on, and promoted several CRM and ERM platforms over my legal marketing career. Always with high hopes and the best of intentions. When I joined a new firm and CRM was on the list, I was not certain that we would find a solution that fit our business model, culture, and goals. We had a lean team, and I was not sure I was prepared for another battle against user adoption and ROI disappointment.
I had a few different systems on my radar, but then I was introduced to TRE. TRE AI solves for the most important priorities a legal Marketing and Business Development team looks for in a CRM: a less painful configuration and stand-up time, ease of use on the back end, clean data, useful reports, and minimal participation required from the attorneys.”
The outcome!
“TRE exceeded my expectations from the start. Go live was a breeze. We do not need a dedicated data steward, and we won’t need attorney review to keep contacts updated. Our leadership team is thrilled that we are implementing one system with AI built-in and has been impressed by our early data wins and deliverables. When our attorneys hear me say, ‘TRE is working in the background and the most you will need to do is review an invite list to your next event,’ they are delighted.”
WhyTRĒ AI ?
Our client explains
Jennifer Shankleton
Chief Growth and Developement Officer
Brennan, Manna & Diamond
“I have pitched, configured, implemented, trained on, and promoted several CRM and ERM platforms over my legal marketing career. Always with high hopes and the best of intentions. When I joined a new firm and CRM was on the list, I was not certain that we would find a solution that fit our business model, culture, and goals. We had a lean team, and I was not sure I was prepared for another battle against user adoption and ROI disappointment.
I had a few different systems on my radar, but then I was introduced to TRE. TRE AI solves for the most important priorities a legal Marketing and Business Development team looks for in a CRM: a less painful configuration and stand-up time, ease of use on the back end, clean data, useful reports, and minimal participation required from the attorneys.”
The outcome!
“TRE exceeded my expectations from the start. Go live was a breeze. We do not need a dedicated data steward, and we won’t need attorney review to keep contacts updated. Our leadership team is thrilled that we are implementing one system with AI built-in and has been impressed by our early data wins and deliverables. When our attorneys hear me say, ‘TRE is working in the background and the most you will need to do is review an invite list to your next event,’ they are delighted.”
WhyTRĒ AI ?
Our client explains
Jennifer Shankleton
Chief Growth and Developement Officer
Brennan, Manna & Diamond
“I have pitched, configured, implemented, trained on, and promoted several CRM and ERM platforms over my legal marketing career. Always with high hopes and the best of intentions. When I joined a new firm and CRM was on the list, I was not certain that we would find a solution that fit our business model, culture, and goals. We had a lean team, and I was not sure I was prepared for another battle against user adoption and ROI disappointment.
I had a few different systems on my radar, but then I was introduced to TRE. TRE AI solves for the most important priorities a legal Marketing and Business Development team looks for in a CRM: a less painful configuration and stand-up time, ease of use on the back end, clean data, useful reports, and minimal participation required from the attorneys.”
The outcome!
“TRE exceeded my expectations from the start. Go live was a breeze. We do not need a dedicated data steward, and we won’t need attorney review to keep contacts updated. Our leadership team is thrilled that we are implementing one system with AI built-in and has been impressed by our early data wins and deliverables. When our attorneys hear me say, ‘TRE is working in the background and the most you will need to do is review an invite list to your next event,’ they are delighted.”
More about the TRĒ Effect
Go to the TRĒ AI Movies!
What is TRĒ AI?
What’s the difference between TRĒ AI and everyone else?
What is the difference between
TRĒ AI and everyone else?
What is the difference between TRĒ AI and everything else?
The future of intelligent data management.
Data
TRĒ AI is the only solution that takes responsibility for your CRM data! Clean old data. Source new data. Fully automatic. Zero data stewards!
Adoption
Zero attorney adoption required for 100% success
Deployment
Same day deployment and data cleanse –instant measurable MBD ROI. The TRĒ Effect!
Testimonials
They've experienced the TRĒ Effect!
So can you!
“Traditional CRMs often come with features that don’t resonate with our attorneys, making adoption a constant challenge. Instead of investing heavily in a system that wouldn’t be used effectively, we focused on finding a solution designed for our marketing team.”
“The simplicity of implementation, cost-effectiveness, and ability to test the system with a free trial made the decision even easier.”
Michael C. McLean
Director of Marketing and Business Development
McLane Middleton
“Fundamentally, we were looking for a solution that was smart, agile and purpose-built to support our firm’s marketing and business development program. We sought to focus on the functionality that our MBD team needs and leave behind CRM features that aren’t used, eliminating the requirement for attorneys to engage with the solution.”
“Finally, we wanted a solution that deployed easily, enabled us to get out of the gate quickly, and showed results to our partners.”
Eric Hagopian
Chief Information Officer
Van Ness Feldman
“Our culture is geared to think outside the box. Though our firm had grown to the point where it needed a CRM, we didn’t want a traditional heavyweight solution. We needed something that was smart and agile that would enable us to get out of the gate quickly and show results to our partners.”
“The bottom line is that TRĒ is easy. Easy to deploy. Easy to use.”
Samantha T. Sliwa
Marketing & Events Coordinator
Rupp Pfalzgraf
"However this magic system works, it goes out, finds the data, and enchances it."
Anna M. Malandra
Director of Marketing
Volpe Koenig
“TRE exceeded my expectations from the start. Go live was a breeze. We do not need a dedicated data steward, and we won’t need attorney review to keep contacts updated. Our leadership team is thrilled that we are implementing one system with AI built-in and has been impressed by our early data wins and deliverables. When our attorneys hear me say, ‘TRE is working in the background and the most you will need to do is review an invite list to your next event,’ they are delighted.”
Jennifer Shankleton
Chief Growth and Development Officer
Brennan, Manna & Diamond
Want to know more about TRĒ AI?
Please drop us a note at info@trelationships.com
Copyright 2025 TRĒ AI, Inc. All rights reserved.
“TRĒ”, “TRĒ Effect”, “TRĒ AI”, and the TRĒ tree logos are trademarks of TRĒ AI, Inc.
Copyright 2025 TRĒ AI, Inc. All rights reserved.
“TRĒ”, “TRĒ Effect”, “TRĒ AI”, and the TRĒ tree logos are trademarks of TRĒ AI, Inc.
Copyright 2025 TRĒ AI, Inc. All rights reserved.
“TRĒ”, “TRĒ Effect”, “TRĒ AI”, and the TRĒ tree logos are trademarks of TRĒ AI, Inc.